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B&H Lists the A99ii Discontinued

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LAbernethy View Drop Down
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Post Options Post Options   Quote LAbernethy Quote  Post ReplyReply Direct Link To This Post Posted: 27 December 2020 at 13:21
Originally posted by Jonas A-R Jonas A-R wrote:

It would have been incredibly stupid to keep the a-mount for a mirrorless system. The flange distance was a necessary evil to allow a mirror box. The groundbreaking lens design Sony has developed for e-mount would not have been possible.
It is much smarter to provide an adapter for a modular system.

There is no mirror box in the Olympus's four thirds adapter MMF-3 to use the four thirds DSLR lenses on the mirrorless OM-D EM-1, it's just a flange.
I only mention this as an example that the Olympus digital platform required a new mount to make their ground breaking OM-D EM-5 (micro four thirds) possible.

Edited by LAbernethy - 27 December 2020 at 13:37
 



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addy landzaat View Drop Down
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Post Options Post Options   Quote addy landzaat Quote  Post ReplyReply Direct Link To This Post Posted: 27 December 2020 at 16:20
@Vitor: I think we are not that far apart. But I disagree when you say "Making a new mount is what forces people to buy new lenses. This is just business strategy, everything else is marketing to push consumers to upgrade." That is not how companies work - changing mounts is a huge risk. Yes, when E-mount was a success, they fully went for it.
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vitor View Drop Down
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Post Options Post Options   Quote vitor Quote  Post ReplyReply Direct Link To This Post Posted: 27 December 2020 at 18:00
Originally posted by addy landzaat addy landzaat wrote:

@Vitor: I think we are not that far apart. But I disagree when you say "Making a new mount is what forces people to buy new lenses. This is just business strategy, everything else is marketing to push consumers to upgrade." That is not how companies work - changing mounts is a huge risk. Yes, when E-mount was a success, they fully went for it.


We both agree that it is a huge risk, I'm not denying it, in case of Sony it was a long term strategy that they slowly built into. This is not the case with Canon and Nikon strategy as they needed to move faster to catch up and avoid loosing sales. Canon as even announced that they ceased to produce new lenses for their EF mount system.

While some will keep using adapted lenses, more will prefer to go native. This will increase lens sales, don't you agree? Canon and Nikon have locked their system to third party (or tried to), giving less options to their customers.
Time will tell if its the right move for them.

If we look at history when every brand as made such a move, there were always arguments against and in favor, in the end it doesn't matter, we just need to adapt to what comes next.

Thank you for sharing your opinion, its always interesting to listen to different POV.
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dCap View Drop Down
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Post Options Post Options   Quote dCap Quote  Post ReplyReply Direct Link To This Post Posted: 27 December 2020 at 18:25
you gotta love frankenstein movies to want to use adaptors though

RISKS, probably not in order, what did I miss ...
- Canon dumped FD to move to EF (EOS) #Winner
- APS film canisters (were all the, very few, dSLR mounts new, I think yes) #Fail
- Nikon 1-type (silly prices) #Fail
- Pentax Q (did you say silly prices?) #Fail
- Sony SLT (here, have a dirty extra surface, and can we take some light) #wow?
- Canon making 2x as many M cameras as lenses! #NoComment!
- Canon/Nikon sitting back watching Sony (FE), Fuji (APS), and m43 (video) eat their lunch #NikonHurtingNow
- Nikon putting out a Z mount APS body (their first and last?) #WhyBother?
- Pentax dSLR is the future! #OkayThen

Historically, Canon dumping the FD mount at a time when Canon and Nikon were already the dominant players ... at the dawn of AF ... was a massive risk! Nikon shooters could transition to AF with a body and one lens while Canon had no choice but to stay MF, dual shoot, or switch. While Canon users will have benefitted from knowing their lenses (optical formula of a lot of AF lenses was the same as the MF version) it was still an all expensive move. Pros who shoot 2-3+ bodies will have retained MF for landscape during transition but could easily jump to Nikon. Canon somehow managed to stay joint 1st/2nd during that time.

Contrast that to Sony (FF) and Fuji (APS) being very relevant today it is easy to see why Canon/Nikon are only serious about FF mirrorless ... their first FF bodies were not well received, and their lens choice a little odd. They are the better known brand (to the average consumer) but enthusiasts who've been watching Sony/Fuji/m43 have had plenty of time to switch already. Now they get to see what Canon/Nikon are planning if they want to switch to mirrorless they don't really need to stay on their current brand. Depends how tribal their minds are I guess.

Edited by dCap - 27 December 2020 at 18:51
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